Our leaders

 

Ed Hofstede

Vice President. Member Relations

Bringing over 30 years of experience in financial services, Ed offers a broad perspective shaped by leadership roles at PPI Advisory, AGA Benefit Solutions, and PPI Benefits.  

At PPI, he worked extensively with Advisors to business owners and high-net-worth families, helping deliver complex planning strategies in insurance, wealth transfer, and succession.

Now at Integrated Advisory, Ed is focused on deepening member relationships, expanding into Ontario and Eastern Canada, and elevating advisor engagement across our growing national network.

 
 

Christina Andrews

Lead. Member Relations

Christina joined Integrated Advisory in 2015 with a background spanning medicine, forensics, and engineering. She’s now a vital part of the leadership team, known for her strategic mindset and dedication to enhancing the CPA client experience.

As Lead, Christina focuses on member relations and streamlining internal tools to help CPAs grow, stay relevant, and lead with confidence. Inspired by Integrated Advisory’s values-driven mission, she remains passionate about supporting firms in navigating the evolving advisory landscape.