Ed Hofstede
Vice President. Member Relations
Bringing over 30 years of experience in financial services, Ed offers a broad perspective shaped by leadership roles at PPI Advisory, AGA Benefit Solutions, and PPI Benefits.
At PPI, he worked extensively with Advisors to business owners and high-net-worth families, helping deliver complex planning strategies in insurance, wealth transfer, and succession.
Now at Integrated Advisory, Ed is focused on deepening member relationships, expanding into Ontario and Eastern Canada, and elevating advisor engagement across our growing national network.